Real Estate Marketing

Top Automated Real Estate Tools

Efficiently helping real estate agents and brokers to gain new leads on a consistent basis is a difficult task. That’s why any aid technology and software of today can offer us is very welcome.

In this article, we’ve put together a list of the best automated real estate tools available. Take your pick, and you’re guaranteed to relieve some of the stress associated with finding leads and managing multiple properties. Improve your marketing and automation prospects by checking out our list below.


Almost everyone who works in business knows Pipedrive – and rightly so. Pipedrive is a web-based Sales CRM solution, which also helps users manage their pipeline. Pipedrive is the ultimate sales planning tool that monitors activities and streamlines the B2C process. It’s also convenient because it can be accessed from any web browser – making any pesky installations unnecessary. For real estate brokers and agents, Pipedrive will help you to keep track of your progress with potential clients, monitor sales performance, and generate insights into your sales that will help you identify areas of the process which may need refining.


Base advertises itself as a pure web and mobile-based CRM application that works for B2B and B2C organization services. Base tracks lead, sales, and engagement progress through an inclusive dashboard with sales conversions shown and mobile geolocations, perfect for identifying property locations. Base also integrates conveniently with MailChimp.

Really Simple Systems

Really Simple Systems is a cloud-based CRM system that is ideal for small to medium-sized real estate agencies. With two different dashboard types, for both general use and strictly for marketing, you can keep track of your agency's aspects while still getting an overview of progress at the end of every day. Really Simple Systems serves brokers and agents in the United Kingdom and the United States. Really Simple Systems claims to have 99.9 percent uptime with advanced security measures. On their website, you will find a full list of all features offered, including custom reports, accounting software, and a CRM package that is scalable.


.One of the key benefits of Vivantio as a CRM system that helps it stand out from the rest is just how customizable it all is. You can customize your workflow and dashboard, along with every form and field to specifically suit your agency’s needs. If you want to prioritize leads on your dashboards or keep your accounts private, you can do that in no time with Vivantio.


Tweak helps real estate agencies by automating the marketing process in both print and digital. When it comes to marketing different properties, it can be challenging to know how best to do that – is a brochure campaign best? Or maybe a simple social media post? Regardless of what you choose, Tweak will help your agency to achieve brand integrity that cannot be denied by giving you thousands of templates for marketing materials to choose from. Your templates are safe in an online web browser. Your team leader can choose what features can be edited by agents. Better still, housing prices and all other details can be automatically populated into your designs through Tweak’s dynamic design interface. With a single listing code, your new information is there!


Act-On is a marketing automation software that focuses on helping your potential clients to make a connection with your agency’s homepage instantly – to improve your results and help build a meaningful relationship with them. Act-On has a complete suite of products from email marketing and hosting webinars to social media, similar to Hubspot. Good luck automating your real estate agency with these incredible tools. Streamline your workflow and speed up your marketing progress.


With easy set-up and onboarding, Tweak is the ultimate business tool to scale operations and stay ahead in a hyper-competitive, agile marketplace.

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