The hospitality industry presents many challenges to marketers aiming to stay on-brand. Physical and digital marketing is a critical part of merchandizing the offering - usually with a fast turnaround requirement. Tweak’s solution empowers real-time marketing - enabling production of on-brand materials whenever they are needed by any sector, from hotel operations to restaurants, bars, and nightclubs.
Whether customizing signage for events or celebrations, capturing the moment with branded social media posts, or personalizing materials for special guests, branded content is created in minutes with Tweak. The online interface is intuitive and doesn’t require design experience.
Tweak gives you centralized control over access to brand content while providing custom locking or approval permissions for different teams. Stakeholders are empowered, removing the risk of errors.
Tweak lowers your production costs while reducing the time needed to create marketing content by up to 90%.
Creating menus, point-of-sale, and flyers with frequently changing pricing, languages, and local produce is complicated. Integrating the menu or drinks database to Tweak ensures new daily versions are produced in minutes.
Tweak integrates with existing software, making set-up and onboarding easy for both technically-minded and frontline teams. Creatives will still use Adobe apps, while other users will use Tweak only.
Back and forward emails, screen shares, and phone calls to clarify amendments are at the root of the problem Tweak solves. Users enjoy access to download, share, and customize content making life much more straightforward.
Tweak can easily be used not just by marketers, but sales teams too. Users download and customize brand materials for print and digital on a self-service basis from the cloud platform, with approval if required.
Tweak helps your teams respond to market events as they happen, never missing out on an opportunity to increase sales, whether adapting to the weather, local events, or other opportunities.
Tweak optimizes time by simplifying the way marketing content is created and managed, automating repetitive tasks that don’t require technical or creative skills.
Central and remote team members use Tweak in different time zones or across town, empowering remote working. Approvals and custom permissions facilitate real-time collaboration.
Tweak’s end-user interface is so intuitive that most users are self-sufficient after a 20-minute onboarding. Constant support from our award-winning team eliminates adoption concerns.
Tweak’s output includes PNG & JPEG for digital and Print Ready PDFs with custom pre-press controls preferences that eliminate risks of errors.
Precise details of listings demand extreme attention to detail when transposed manually to marketing collateral. Tweak automates this task, eliminating the risk.
Tweak helps scale operations by maintaining a global image for the brand while empowering local teams to tailor marketing for their needs, adapting content for their markets.
Collections, tags, and user permissions make it easier to organize your editable design templates and digital brand assets easily. This structure and intuitive filtering ensure that users find what they need quickly.
Tweak is built as a suite of API first applications, offering the flexibility to integrate with multiple inputs, outputs, and diverse technologies. Our team provides deep technical support where required.
Incorrect pre-press settings for bleed, color profiles, and resolution are renowned causes of delayed or sub-standard print marketing. With Tweak, they’re built into your templates to avoid errors.
Choose for public or private sharing of your assets, setting expiry times, and dates for assets to appear and expire. These choices ensure the safety of your brand assets and information.
The result is lower costs and faster production, empowering local teams to create, edit, and improvise on the go without compromising brand guidelines.
With easy set-up and onboarding, Tweak is the ultimate business tool to scale operations and stay ahead in a hyper-competitive, agile marketplace.Talk to an expert