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Use Cases for the Hospitality industry

A faster, more efficient way of creating design and marketing content for the hospitality industry

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The hospitality industry presents many challenges to marketers aiming to stay on-brand. Physical and digital marketing is a critical part of merchandizing the offering - usually with a fast turnaround requirement. Tweak’s solution empowers real-time marketing - enabling production of on-brand materials whenever they are needed by any sector, from hotel operations to restaurants, bars, and nightclubs. 

Whether customizing signage for events or celebrations, capturing the moment with branded social media posts, or personalizing materials for special guests, branded content is created in minutes with Tweak. The online interface is intuitive and doesn’t require design experience.

Made for Hospitality

Brand Compliant

Tweak gives you centralized control over access to brand content while providing custom locking or approval permissions for different teams. Stakeholders are empowered, removing the risk of errors.

Reduce Costs

Tweak lowers your production costs while reducing the time needed to create marketing content by up to 90%.

Local versioning

Creating menus, point-of-sale, and flyers with frequently changing pricing, languages, and local produce is complicated. Integrating the menu or drinks database to Tweak ensures new daily versions are produced in minutes.

Works with Adobe

Tweak integrates with existing software, making set-up and onboarding easy for both technically-minded and frontline teams. Creatives will still use Adobe apps, while other users will use Tweak only.

Collaboration Workflow

Back and forward emails, screen shares, and phone calls to clarify amendments are at the root of the problem Tweak solves. Users enjoy access to download, share, and customize content making life much more straightforward.

Easy to use

Tweak can easily be used not just by marketers, but sales teams too. Users download and customize brand materials for print and digital on a self-service basis from the cloud platform, with approval if required.

React Faster

Tweak helps your teams respond to market events as they happen, never missing out on an opportunity to increase sales, whether adapting to the weather, local events, or other opportunities.

Optimizing Time

Tweak optimizes time by simplifying the way marketing content is created and managed, automating repetitive tasks that don’t require technical or creative skills.

Remote working

Central and remote team members use Tweak in different time zones or across town, empowering remote working. Approvals and custom permissions facilitate real-time collaboration.

20 Minute Onboarding

Tweak’s end-user interface is so intuitive that most users are self-sufficient after a 20-minute onboarding. Constant support from our award-winning team eliminates adoption concerns.

Omni Channel

Tweak’s output includes PNG & JPEG for digital and Print Ready PDFs with custom pre-press controls preferences that eliminate risks of errors.

Automating manual tasks

Precise details of listings demand extreme attention to detail when transposed manually to marketing collateral. Tweak automates this task, eliminating the risk.

Empowering Teams

Tweak helps scale operations by maintaining a global image for the brand while empowering local teams to tailor marketing for their needs, adapting content for their markets.

Organized Assets

Collections, tags, and user permissions make it easier to organize your editable design templates and digital brand assets easily. This structure and intuitive filtering ensure that users find what they need quickly.

Integration Friendly

Tweak is built as a suite of API first applications, offering the flexibility to integrate with multiple inputs, outputs, and diverse technologies. Our team provides deep technical support where required.

PrePress Automated

Incorrect pre-press settings for bleed, color profiles, and resolution are renowned causes of delayed or sub-standard print marketing. With Tweak, they’re built into your templates to avoid errors.

Sharing Securely

Choose for public or private sharing of your assets, setting expiry times, and dates for assets to appear and expire. These choices ensure the safety of your brand assets and information.

We also make life easier for:

Use Cases for Retail

Lower costs and time efficiency is vital in the retail industry.
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Use Cases for Brand Managers

Be always on brand and prioritises the most valuable tasks at hand.
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The result is lower costs and faster production, empowering local teams to create, edit, and improvise on the go without compromising brand guidelines.

With easy set-up and onboarding, Tweak is the ultimate business tool to scale operations and stay ahead in a hyper-competitive, agile marketplace.

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